After taking some time off (and welcoming two daughters), Khun Ja switched to the education field and held several roles at Ivy Education Group, eventually becoming their Director of Marketing and Community Engagement.
Khun Ja has a breadth of experience when it comes to event organization, ranging from intimate coffee talks, to large scale community events, all conducted with equal dedication, precision and conviction. It was also at IEG where her love for children, and her desire to help people became crystal clear. Seeing the power of education, and how transformative it can be for a child made her feel an even greater urgency to try and help those less fortunate, especially children. During her six-year career at Ivy, she organized two successful “A Night to Remember” Charity concerts, raising over 40,000 USD combined for worthy causes. Under her role, she also organized the group’s annual Unity Day (with over 5,000 attendees), Daystar’s Got Talent shows, Week for Change charity runs, and many other notable events.
After 20 years living abroad, Khun Ja returned home to Bangkok with her family in January 2020, right at the start of Covid-19 pandemic. Witnessing the suffering this pandemic has brought on to countless people has crystalized her “raison d’etre” or her reason for being even more: she just wants to help people. “Donating would be the easier route, but what’s the fun in that?” she says.
Reconnecting with the Radcliffe Pitches in the fall of 2021 sparked the idea of holding the “A Night to Remember” Charity concert here in Bangkok. She hosted her first Bangkok edition of AN2R last June 2022, raising over 2.5 million baht for the Community Children Foundation. Khun Ja hopes that through her company Kula, she will be able to contribute her skills, experience, and personal connections built over the past three decades, for the greater good.